Carl Kammerling International is set to launch an exciting new scheme for its customers, aptly titled the Quantum Business Development Programme, it promises to offer something completely unique to the market.
A package which provides sustainable long-term sales growth, rather than short-term promotional spikes as is customary in the industry.
Running from 2 July to 21 December 2018, Quantum has been designed around 4 key elements:
- New Products
The scheme launches with over 25 never seen before new product additions, all of which have been developed by working closely with the professional technician, to surpass expectations and generate excitement. Highlights include: a new wheeled Technician’s Toolcase; providing extra large capacity with the convenience of mobility for technicians on the go, 3 new masonry sets, which all come wrapped and organised up in a handy nylon roll, 3 innovative Spiraflex Draw Tapes, for longer, smoother, quicker cable installations and 3 handy new high power head and hand torches, providing power and performance at competitive price points to complete the exciting new line up.
- Range Deals
Quantum offers some fantastic product range deals, all block merchandised to ensure that each fixture works as hard as it can. With eye-catching POS and stand out product information which will help customers make informed choices quickly and easily. Ten brilliant range displays are on offer, which showcase the C.K and Kasp products from just £60.12 ex VAT.
- Trade Price Promotion
Carl Kammerling will continue to help retailers offer their consumers real value for money by giving incredible discounts of up to 60% on over 150 everyday, core products. These include pliers/cutters, screwdrivers, sawing and cutting. All offered at an extra discount enabling customers to price promote a great range of must-have products and make them the ‘go to’ retailer. This is also in addition to the retailer loyalty scheme which enables retailers to earn high street shopping vouchers, a special thank you for the continued business.
- Consumer Promotion and Support Package
The consumer sellout package has been designed to ensure that products don’t just sit on the shelf by giving retailers an array of marketing tools and merchandising solutions. These include brochures, price stickers and a consumer video, along with access to limited availability WIGIG (when it’s gone, it’s gone) product deals and value packs, to add some extra consumer excitement.
Paul Fallon, Marketing Manager at Carl Kammerling International comments:
“Quantum takes our existing Winter Wonderland promotion to another level, with an exciting collection of new product launches, fantastic range deals and significantly discounted product offers, the scheme has been designed to tackle all elements of business development in one unique scheme, to deliver the best long term result for both our customers and consumers.”